Monday, August 18, 2008

The Customer Insight Portal

My company, Leximancer, just launched a new product at The Customer Insight Portal. Actually, the product is our Version 3 product, but for the first time it is available through a hosted service.

So far I've shown the site to quite a few people, and in almost every case I get "wow" reactions. While I've worked at some companies that have been quite successful, I don't know that I've received so many "wow" reactions so easily and frequently.

I think our growing success comes down to two factors. One is certainly the inginuity of our software product, which is due to Andrew Smith. No question. the words of some of our potential OEM partners say it best... "breakthrough" and "disruptive." The second element to our success is of course our team. We have smart, nice people who work hard and who work well together.

While I'm continually "wow-ed" by our product, a great product can fall into the abyss of super ideas without the right team. The second in combination with the first is really hard to come by. My last company is an example of talented people that couldn't get along.

So while it might sound cliche, I really think we've got a great team. For readers that have been through difficult team situations, you know the difference. And what's really nice? A great team that works well together--leaving the ego at the door--in turn creates more great, creative, marketable product.

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